Stop losing bookings to unanswered WhatsApps.
Mist replies to your customers, checks your availability, and books them in - automatically, 24/7, in their language. You teach; Mist handles the phone.
Built for surf schools and small activity businesses. Works with Excel or your booking system.
No credit card required
Integrations
Mist works inside your existing booking system.
One agent, two audiences
Good for you. Even better for your customers.
They book on WhatsApp in their own language,
get instant answers and clear confirmations -
it feels like texting a friend, not filling in a form.
Every unanswered WhatsApp is a booking going to your competitor. Schools using Mist fixed that - and are now enjoying the waves.
Apply for early access →What Mist does
End-to-end booking management, from first message to confirmed slot
Mist handles the full booking conversation on WhatsApp - availability checks, confirmations, reschedules, and reminders - while you're out on the water.
Answer questions instantly
Checks your prices, schedule, and sea conditions before confirming any slot - no waiting, no missed messages.
Book and confirm end-to-end
Collects student details, registers the booking, and sends a WhatsApp confirmation. Zero manual steps.
Handle cancellations & reschedules
Moves bookings without double-booking, keeps your calendar accurate, and notifies the student automatically.
Alert you when it matters
Anything Mist can't resolve - complaints, special requests, edge cases - gets flagged to you immediately.
Why Mist
Most booking tools are built for office managers. Mist is built for instructors.
Traditional tools require staff to log in, check dashboards, and manually reply to every enquiry. Mist handles it all on WhatsApp - where your customers already are.
No app for your customers
They book on WhatsApp - the app they already use every day. No downloads, no accounts, no friction.
No training required
Mist learns your school once during setup. After that, you never touch it - it just works.
On 24/7 while you teach
Mist replies at 7am on Sunday when you're checking conditions. Every message gets an instant answer.
Built for 1–5 instructor schools
Not scaled-down enterprise software. Designed for how surf schools actually run - lean, fast, and on the beach.
Do the math
What do unanswered messages cost you?
Drag the sliders to match your school - most owners are surprised by the number.
Missed conversations per week
10Average lesson price
€45% that would have booked
30%You're losing ~€581/month
Mist costs €99/month as a founding school. It pays for itself by recovering 2–3 bookings.
A part-time receptionist costs €600+/month.
How we work together
Pick the setup that fits your school today.
Whether you live in Excel, already have a booking platform, or want to build something new - Mist adapts to you, not the other way around.
Mist + Excel
Your school runs on spreadsheets? Mist reads your Excel files, takes bookings on WhatsApp, and keeps everything updated automatically. Zero new software needed - it just works alongside what you already have.
Mist + Your booking platform
Already using FareHarbor, Bokun, Rezdy, or similar? Mist plugs directly into your existing infrastructure. Bookings go straight in - no double entry, no migration, no disruption to how you work.
We set everything up for you
No booking system yet? That's fine - setting one up is part of onboarding. We configure everything your school needs and connect Mist from day one, so you're ready to go with nothing to figure out yourself.
Who it's for
Built for businesses that live on WhatsApp
Early access
Get Mist for your school
We're onboarding a small number of surf schools. Drop your details and we'll be in touch within 24 hours.
FAQ
Common concerns, answered.
From the founders
Why Mist exists
We built Mist on the beaches of Portugal, for surf school owners who can't answer the phone from the ocean. It turns out kite schools, dive centers and boat rentals have exactly the same problem. We're starting where the pain is worst.
Domenico & Thomas, founders
Start taking bookings on autopilot
Put appointment booking on WhatsApp - fully automated, always on.
Get early access - it's freeNo credit card required